Privacy Policy
Privacy Policy
Matakana Health Pty Ltd t/a Tru Niagen ANZ (“Tru Niagen”, “we”, “us”, "our") respects your privacy and is committed to protecting it through this Privacy Policy and takes into account the requirements of the Privacy Act 1988 (Cth) and the Australian Privacy Principles. In addition to the Australian laws, the privacy policy below lets you know about our online information practices and how we treat the information we receive from you.
Our Privacy Policy applies to all users of this website (the Website) www.truniagen.com.au and should be read in conjunction with the Terms and Conditions. It also covers any purchase of products, content, or other services that you purchase from us (collectively, our “Services”).
When accessing the Website, we will learn certain information about you, both automatically and through voluntary actions you may take, during your visit. This policy applies to information we collect on the Website and in email between you and the Website. Any personal information or data collected from you will be used by us as described in this Privacy Policy.
Please read the Privacy Policy carefully before you start to use the Website. If you do not accept the contents of this Privacy Policy, please do not provide us with your personal information.
Type of Data & Information We Collect
We may collect personal information from you both when you provide it voluntarily, and automatically when you use our Services.
Specifically, we collect personal information from you when you register on our site, place an order, subscribe to our newsletter, respond to a survey or fill out a questionnaire or form, engage or connect with us through one of our social media pages, update or add information to your account, chat with a member of our support team, or when you otherwise correspond with us.
When ordering services or registering on our site, as appropriate, you may be asked to enter your: name, email address, delivery address, phone number or credit card information.
We will not ask you to provide any specific health information, your ethnicity, medical conditions, diagnoses or medication you are taking, your family or marital status, height, weight and other similar information.
From our customer service team interactions, we know that sometimes customers and users of our Services choose to share other kinds of personal information with us, of their own accord. This can include (but is not restricted to) information about their health, including any medical conditions or diagnoses, medication, diet, family status, weight, ethnicity.
We will never request or require this type of information through customer service phone calls or emails. But if you decide to share it with us, we may maintain a copy of transcripts for customer service interactions, but we do not use or disclose this information for any purposes other than assisting you more effectively in the future, resolving or analysing complaints, suggestions or issues brought to our attention by you.
Sources of Data & Information Collection
We may collect and hold personal data about you from the following sources:
(a) you, by filling in the registration form when you subscribe to our emails or products;
(b) indirectly, through your use of the Website, including automated technologies and interactions;
(c) through your interaction with our administrators, such as by telephone or email;
(d) through cookies; and
(e) provided by third parties authorised by you.
Services unavailable: Failure to provide necessary personal information when requested may result in certain services on the Website or Affiliated Websites not being available to you.
Changes: Members are able to access and change their details (name, email address, password, and credit card information) as part of their Subscription Customer Portal access.
Disclosures of your data
Disclosure: We will not disclose personal data we hold about you to any third party except as set out in this section.
Service Providers: We work with third-party service providers who provide hosting, maintenance, backup, storage, infrastructure, payment processing, logistics and delivery, analysis, marketing and other services for us, which may require them to access information about you. If a service provider needs to access information about you to perform services on our behalf, they do so under instruction from us, including abiding by policies and procedures designed to protect your information. Some of these service providers may be located in countries other than yours or ours.
Legal Obligations: In exceptional circumstances, we may share information about you with a third party if we believe that sharing is reasonably necessary to:
(a) comply with any applicable law, regulation, legal process or governmental request, including to meet national security requirements, and our service providers may also do this;
(b) enforce our agreements, policies and terms;
(c) protect the intellectual property rights of any person;
(d) protect the security or integrity of our Website and services; or
(e) protect us, you or the public from harm or illegal activities.
Use of Data
To personalise your experience: Your information helps us to better respond to your individual needs. This may be through more appropriate customer service, or only sending or showing you communications that are relevant to the Services you have opted into.
To improve our Website and communication: We continually strive to improve our website offerings based on the information and feedback we receive from you. We measure the performance of our email marketing campaigns (e.g. by analysing open and click rates). We perform analytics on who is using our Website and Services, and what they are doing. For example, by reviewing how often people read certain content, we can learn and understand which content is most valuable and helpful to you and others.
To improve customer service: Your information helps us to more effectively respond to your customer service requests and support needs. We may use it to contact you regarding your account, an order or a Service that you have opted to receive, to troubleshoot problems with your account, to resolve a dispute, to collect fees owed or as otherwise necessary to provide you with effective customer service.
To send emails: The email address you provide for order processing may be used to send you information and updates pertaining to your order, occasional company news, updates, related product or Services information, competitions, special promotions and discounts, or to poll you through surveys for your opinion.
Note: If at any time you would like to unsubscribe from receiving future emails from us, we include detailed unsubscribe instructions at the bottom of each email.
How do we protect your information?
We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information.
We take all the necessary steps to ensure the security of our system and to protect your information from misuse, interference and loss as well as unauthorised access, modification or disclosure. We allow you to access your information at any time by logging into your account, or by contacting us if you are not sure how to do this, to keep it accurate and up to date.
In addition, our employees and any contractors who provide services that require access to our information systems are obliged to respect the confidentiality and privacy of any personal information that We hold. Except where your personal information is disclosed in the circumstances detailed above. Access to your personal information is limited only to our staff whose role requires access to be able to effectively perform their job roles.
Cookies and Tracking
Cookies: We may use a "cookie" file, tracking pixels and other related technologies containing information that can identify the computer, smartphone or other web–enabled device that you are working from.
Usage: We may use the information generated by cookies, tracking pixels and other related technologies to:
(a) track traffic patterns to and from the Website including information like the pages you visit, the time you spend on each page, the date and time of your visit, and referring pages (pages you came from or go to);
(b) ensure any advertising is being shown to the most appropriate person and limit the frequency of display for certain ad formats;
(c) enable you to enter the Website and use certain services as a Member without having to log on each time and to visit Member only areas of the Website; and
(d) enable us and our partners/sponsors to serve targeted advertising to you (on our Website and elsewhere).
Turn-off: The browsers of most computers, smartphones and other web–enabled devices are usually set up to accept cookies. If your browser preferences allow it, you can configure your browser to accept all cookies, reject all cookies, or notify you when cookies are set. Each browser is different, so check the “Help” menu of your browser to learn about how to change your cookie preferences. You do not need to have cookies turned on to use the Website or any Affiliated Website in general, but you may need them for any customisable areas that we have now or in the future.
Please remember that cookies are often used to enable and improve certain functions on our Website or any Affiliated Website. If you choose to switch certain cookies off, it may affect how the Website or any Affiliated Website works and you may not be able to access all or parts of the Website or any Affiliated Website.
Google Analytics: We use Google Analytics website measurement software and systems to assist in tracking traffic patterns to and from our Website, aggregating anonymous information about visits to our Website, and randomly and anonymously surveying users of our Website.
The system is used to collect information on our network such as the number of page views, the number of unique visitors, how long these visitors spend on the Website and Affiliated Websites when they do visit, and common entry and exit points into and from the Website and Affiliated Websites. Random anonymous surveys are also used to collect further information about our users.
This non-personal information is aggregated using Google Analytics and then used by us in our analysis of the Website and Affiliated Websites. The Google Analytics data is also accessible by media organisations and research companies for the purpose of conducting industry comparisons with other websites.
All our pages are coded with a small piece of Google Analytics code that is transparent to you when you read that page. The software stores a cookie in your browser (if you have enabled cookies) which contains a unique identifier to allow us to track the number of unique visitors to the Website and Affiliated Websites.
This information is collected and aggregated by Google Analytics and in no way can you be identified personally and no personal information is stored about you.
Changes to Privacy Policy
We reserve the right to change this Privacy Policy at any time without prior notice.
In the event that any changes are made, the revised policy shall be posted on this website immediately. Please check the latest information posted here to inform yourself of any changes.
If you do not accept the contents of this Privacy Policy, please do not provide us with your personal information.
Your consent
By using the Website you accept and agree to be bound and abide by our online Privacy Policy.
Contacting Us
If you have any questions or comments about our Privacy Policy and/or the way it affects you, please email us here